Who’s idea was this, anyway?
Turns out, it came from a group of PR practitioners sitting around in Chicago watching March Madness basketball. A few days later they unleashed their own form of madness, calling it “the naked journal of the public relations business,” Strumpette.
Hope you enjoy the first of 17 segments of our exclusive interview with Strumpette co-creator Brian Connolly — one each business day until we’re done. Not one of the clips runs more than 3 minutes, as we’re well aware of attention spans in social media!
We call it the Sledzik-Curran Social Media Project. You may call it anything you’d like.
Tomorrow – Creating the Beast: Background on Strumpette