Strumpette’s co-creator pokes fun at those who try to measure a relationship. Run time (1:29)
Referenced in this video: Katie Paine
Friday: Do social media celebrate the amateur?
This entry was posted on Wednesday, January 21st, 2009 at 9:13 pm and is filed under Public Relations. You can follow any responses to this entry through the RSS 2.0 feed.
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Interesting video and I can’t believe I’m the first to comment. Return-on-investment vs. return-on-involvement. There are different ways of “measuring” blogs by a few factors (comments/page views/links) but what does it really mean in the grand scheme of things? I’m still trying to figure that one out along with everyone else.
We’ve been calling it the Noise Factor. So far, clients don’t like that term.
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